When tradition and digitalization go hand in hand, real added value is created. Since the end of 2024, the association has relied on a central voucher system from incert, which is not only technically impressive, but also brings tangible benefits for guests and innkeepers alike. What was behind this decision? How did the changeover go and what are the benefits of the system in everyday life today? We asked some questions.
Hard Facts:
- Voucher and gift card system for approx. 200 partner businesses
- Since December 2024
- Print@home and mailing
- Intelligent shopping cart rules for packaging and brochures
- Integration with POS system, accounting & payment providers (e.g. Saferpay)
What were your reasons for deciding to introduce a digital voucher system? Why did you choose incert?
“We wanted to rely on a proven and reliable solution when introducing our digital voucher system. We received very positive feedback on incert from the industry, which reinforced our decision.”
Wirtshauskultur Niederösterreich was already using digital vouchers. The aim was to create a modern solution that is simpler and more efficient for both guests and member businesses.
How did you find the implementation of the system?
The implementation of the system is described as smooth, with around 10,000 data from old vouchers also being transferred:
We had extremely competent contacts at our side right from the start and were very well supported throughout the entire process. The system is designed to be self-explanatory, which made the introduction uncomplicated for our team.
Even after the go-live, incert’s support remained consistently strong.
The systems at a glance
Can you give us specific examples of how your new voucher system is proving successful?
The success of the voucher system is evident in several areas. The online store is very simple and self-explanatory for our customers, which makes the purchase process much easier.
Our members also benefit from the changeover, as they can now accept and redeem vouchers easily. Billing has also become much simpler, which significantly reduces our administrative workload.
Overall, there is significantly less need for explanation for both customers and members. A clear sign of the system’s user-friendliness.
Which specific functions or offers of your voucher system have proven to be particularly effective?
The user-friendly design of the store, which enables both print@home and postal delivery, including intelligent shopping cart rules for our special envelopes (voucher envelopes with various sayings) and brochures (pub guide) have proven to be particularly effective. In general, vouchers can be purchased and redeemed easily, which significantly increases acceptance.
The digital processing of billing also saves a lot of time and reduces administrative work. In future, the company sees potential in other modules such as the free couponing module.
Has the number of vouchers sold increased since the system was introduced? Or is there feedback from your partner companies?
Sales volume figures are still being analyzed. However, the initial sentiment is very good:
The feedback from partner companies has been very positive. The intuitive handling and the low effort in day-to-day business are particularly emphasized.
We have received very positive feedback on incert from the industry, which has reinforced our decision.
Pub culture Lower Austria
about the system selection
How would you describe your daily work with the incert system?
Day-to-day work with the system is very pleasant and efficient. The user interface is intuitive and offers a clear, well-structured screen with which all tasks can be completed quickly.
incert’s excellent support is particularly noteworthy. Someone is always available and a suitable solution is quickly found for special or individual requests.
Are further developments planned in other areas?
The association is currently examining initial ideas for the further development of new incert modules:
We are in the planning phase. It is important to us that future steps are just as practical and efficient to implement as the current introduction.
Conclusion
Wirtshauskultur Niederösterreich proves that lived regionality and digital sales processes are not mutually exclusive – on the contrary. The central voucher system not only strengthens the joint presence of the businesses, but also simplifies handling for guests, partners and administration. A solution that brings everyone together. In the spirit of genuine pub culture.
Experience it for yourself!
Immerse yourself in the voucher world of Lower Austrian inn culture and discover how exceptional offers can delight your guests. Click here to go to the voucher store.
