Therme Nova

Initial situation

From analog effort to digital solution

As part of a website relaunch, not only was the design to be given a makeover, but usability for guests was also to be improved. The issuing of print vouchers was previously only possible in a complicated way. This was to change and relieve the
staff in the hotel and spa. A key element was the seamless integration
of several interfaces to existing systems, in particular the interaction
with the reservation program (AIDA) and the POS system (Companion), whereby the latter had to be completely reconnected.

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solution

Digitalization meets customer convenience

The introduction of the voucher and gift card system automates many manual processes and enables online ticket bookings. A total of six interfaces ensure efficient data transfer and billing. As a special feature, vouchers
can also be used to purchase tickets. In addition, existing vouchers were imported from the previous system and the voucher store was implemented using iframe. Customers can now use Print@home vouchers for various situations. Tickets are available with/without sauna and as day or afternoon tickets. The “NOVA wellness package” can also be booked on a daily basis via the ticket store, with everything you need for the perfect wellness day.

909

print@home vouchers sold in the first 6 months of 2023

1.778

entries via the ticket system in the first 6 months

2.826

Gift cards sold in the first 6 months

We are very satisfied with the system and especially the customer service. We have been able to simplify and optimize processes in so many areas of the company. The system is also very easy to use – for employees and customers – which is reflected in the sales figures.

Elisabeth Maier

Marketing & Sales Management of Therme Nova

Partners & interfaces

Digitally networked

Thanks to the Companion POS validation interface and the interface to AIDA, vouchers, gift cards and tickets can be validated and checked directly in the PMS and used for billing. In addition, integration with the Webhotels CRM system, the Wellcard POS API and Thermenland has also been implemented.

Conclusion

In summary, the introduction of the voucher, gift card and ticket system has fundamentally relieved operational processes and made manual processes obsolete. The ease of use for both employees and customers is reflected in improved sales figures and proves that the introduction of the system not only facilitates internal processes, but also enriches the customer experience by reducing manual processes and enabling online ticket bookings with direct connection to critical validation and billing systems. Customers can use the Print@home vouchers for a wide range of thermal spa and hotel offers and book different ticket categories online.