E-mail delivery and SPF entry

Your store system sends emails with your domain as the sender. However, the order receipts and vouchers are actually sent from our servers. In this article, we explain the so-called “SPF entry” - a setting that prevents these emails from being classified as “spam” by the recipient.

 

Why do we need an SPF entry? 

Vouchers and ordered vouchers or tickets are sent from our servers as an e-mail sent in your name with your e-mail address. Without a correct SPF entry, there is a high risk that these emails will be classified as spam and end up in the customer's spam folder or not arrive at all. An SPF entry for your domain means that the recipient's mail server accepts our mail server as an authorized sender on your behalf. 

 

What needs to be done? 

The SPF record must be set as type TXT in the DNS settings of your domain. If you have set up separate domains for your website and email traffic, this is the domain from which you send your emails. The help pages of your hosting provider should also describe where this configuration interface can be found and how a record can be set. 

The following is an example of an SPF entry to authorize our mail servers as senders: 
v=spf1 include:spf.myincert.com -all

Some of our customers already have such an entry. It is also possible to extend an existing entry. To do this, simply include:myincert.com in the existing string before the -all or ~all: 
v=spf1 mx ip4:123.45.67.89 ip4:123.45.67.89 include:domain.com include:spf.myincert.com -all

 

Who has to do this?

This depends on who manages your domains. As a rule, this is either your own IT department or a web agency. incert does not have access to your domain settings and cannot set such an entry for you.

 

Has the SPF record been set correctly? 

You can check whether an entry has been set correctly with various online tools, for example with this SPF check.
There you will also find further information on this topic, a generator and detailed explanations of the individual components of an SPF record. 

If you have any questions, please contact us at service(at)incert.at.